The Secret Master Plan

(just between you and me)

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Have you ever wondered why you can't simply delegate the tedium of everyday life to a trusted team, so you can concentrate on what really matters? We did, too. And that's why we're building a future where everyone has a dedicated "executive assistant"—powered by AI—who handles the routine and repetitive, leaving you to shine at whatever fulfills you most. Whether you're someone who finds meaning in family time, a side hobby, or your professional ambitions, our aim is to give you back the space and energy to do more of what you love.

Why Now? The Perfect Convergence

We're standing at a unique moment in history. For the first time, three critical factors have converged:

First, AI capabilities have reached a tipping point where systems can truly understand context, navigate ambiguity, and handle complex tasks with minimal supervision. What was science fiction five years ago is now technological reality.

Second, the modern workforce is drowning. Studies show the average knowledge worker spends 41% of their time on administrative tasks that don't utilize their true talents. This cognitive burden is not just inefficient—it's robbing us of our creative and intellectual potential.

Third, our digital lives have become fragmented across dozens of platforms and services. We've reached peak app fatigue, where the tools meant to simplify our lives now require significant mental overhead just to manage.

This perfect storm creates an unprecedented opportunity to reimagine productivity from the ground up. Not incremental improvements, but a fundamental shift in how humans work.

Why Do We Exist?

We exist to enable humans to do what fulfills them. Too many people find themselves stuck in the 9-5 grind, mentally overloaded by menial tasks that detract from genuine purpose. Our mission is simple: offload as much of that busywork as possible onto AI-driven "employees," so you can flourish—be that at home, at work, or anywhere in between.

What are we really offering? Time. Focus. Creative potential. The mental bandwidth to tackle your most meaningful challenges without the constant pull of administrative minutiae. If work is where your heart lies, we're here to amplify your impact by 10x or 100x, giving you a supercharged advantage in a world that moves ever faster.

Imagine reclaiming the 20+ hours per week the average professional loses to email management, scheduling, and administrative coordination. That's not just convenience—it's transformative.

Everyone Should Have a Team

Imagine waking up to see that while you slept, your digital team was hard at work: your inbox is organized with priorities flagged, today's meetings are prepped with agendas and background notes, your monthly bills were paid automatically, and that flight you mentioned needing last week has been researched and options await your approval.

Instead of piecemeal automation tools scattered across your digital life, our vision is that everyone has a single, cohesive "team" of AI "employees" who coordinate seamlessly on your behalf—each specialized in its own domain. No micromanagement. No complex software to learn. Just one natural conversation with your central AI persona, who knows exactly what you need.

This isn't just about convenience—it's about unlocking human potential at scale. When we measure success, we focus on two core metrics: Completed Tasks per Week per User and Total Completed Tasks per Week. Why? Because we believe everything else follows if we help people accomplish more of what matters. And we're not talking about redefining "tasks" to include trivial actions—we mean substantive work that moves the needle in people's lives.

Our Four-Phase Journey

Phase 1: Executive Assistant (The Individual Foundation)

We chose to begin with the Executive Assistant because it addresses a universal need while tackling complex challenges head-on. Whether you're a CEO or a busy parent, an EA handles the logistics that consume your day: calendar management, email triage, travel planning, information gathering, and prioritization.

By starting here, we're building a personal productivity layer that can save individuals 10-25% of their working hours immediately. That might sound modest compared to our ambitious goals, but it's just the beginning. The EA forms the foundation for everything that follows—the first relationship in your new productivity ecosystem.

Phase 2: Agent Marketplace (Expanding Capabilities)

Once we've perfected the Executive Assistant experience, we'll open our platform to specialized Agents created by developers worldwide. Think of this as an app store for AI capabilities.

Need help with tax preparation? There's an agent for that. Want someone to manage your social media presence? That too. Looking for a research assistant to gather information on competitors? Just ask your EA, who will bring in the specialist.

Each agent will have deep expertise in its domain, bringing powerful, specialized capabilities to your team. And unlike traditional software, you won't need to learn new interfaces—your EA will handle the coordination, presenting everything through the same conversational interface you're already using.

Phase 3: Ecosystem (Connecting Everything)

As your team of AI assistants grows, we need to ensure they work together seamlessly. That's where our Ecosystem comes in—a suite of secure, integrated services that handle the complex coordination between your agents.

This includes secure payment handling, unified scheduling across platforms, privacy-preserving data storage, and communication management. These systems ensure your AI team works in harmony, without conflicts or security concerns.

For you, this means a frictionless experience where everything just works. Behind the scenes, it's a sophisticated dance of interconnected systems; for you, it's as simple as asking and receiving.

Phase 4: Mass Adoption (Societal Transformation)

The final phase is where our vision truly takes flight. As AI teams become accessible to everyone—not just executives or tech enthusiasts—we'll see a fundamental shift in human productivity.

Imagine a world where the average person can accomplish 10x what they do today. With American knowledge workers alone, that translates to unlocking trillions in economic value. The 10% productivity increase from our initial EA represents about $100 billion annually across the American workforce. But our full vision—the complete AI team—could unlock value measured in the trillions.

More importantly, it means a world where people spend their time on what they're truly best at, what they're passionate about, and what moves humanity forward.

The Foundations We're Building

To make this vision real, we're creating several key systems that work together:

Your Personal Interface

Think of this as your main point of contact. It's how you "talk" with your AI team through channels you already use—email, text messages, phone calls, or chat apps. No new apps to download or interfaces to learn. If you can send a text to a colleague, you can work with your AI team.

Your Team's Memory

Just like a great assistant remembers your preferences and history, our system builds a rich understanding of your needs over time. It learns that you prefer aisle seats on flights, remembers the project you mentioned last month, and knows which emails need your attention versus which can be handled automatically.

This isn't just storing facts—it's building context that makes interactions feel natural and efficient.

Your Privacy Guardian

Not everyone should have access to everything, especially when it comes to your personal information. Our system carefully manages what each part of your AI team can see and do. Your travel agent doesn't need access to your work documents, and your meeting scheduler doesn't need your payment details.

This isn't just about security—it's about creating appropriate boundaries that mirror how you'd work with a human team.

Your Task Specialists

While your EA is your main point of contact, specialized agents work behind the scenes to get things done. These might include scheduling experts, research specialists, writing assistants, and more.

You don't need to manage these specialists directly—your EA knows who to call on for each task. It's like having a chief of staff who coordinates an entire department on your behalf.

Launching an Agent Marketplace

Once we've mastered the Executive Assistant experience, we'll open our platform to developers worldwide. Here's how that will work:

Developer Tools

We'll provide everything developers need to create powerful, specialized agents that plug into our ecosystem. Whether they're building in Python, JavaScript, or other languages, they'll have access to the core capabilities our platform provides.

This means developers can focus on creating amazing specialized capabilities without having to rebuild the foundational elements like conversation management, security, or memory.

Easy Deployment

Creating an agent will be as simple as building a modern web app. Developers can test in a sandbox environment, then publish to our marketplace when ready. We handle the complex infrastructure challenges like scaling, reliability, and monitoring.

Trust and Quality

To ensure you can trust the agents in our marketplace, we'll require verification of all submissions. This process will check for quality, security, and adherence to our privacy standards—similar to how mobile app stores review submissions.

Building an Ecosystem

A great team needs more than just talented individuals—it needs systems that help everyone work together effectively. That's why we're creating a suite of services that handle the trickiest parts of coordination:

Secure Payments

When your AI needs to make purchases or payments on your behalf, our secure payment system ensures everything happens safely and transparently. Whether it's subscribing to a service, paying a bill, or making a reservation, you'll have confidence in how your financial information is handled.

Unified Calendar

Nothing is more frustrating than double-bookings or missed appointments. Our calendar system creates a single source of truth across all your scheduling needs, so your travel agent doesn't book you a flight that conflicts with an important meeting.

Protected Information

Some information is sensitive but necessary for your AI team to function. Our system creates a secure vault for credentials and documents, with strict controls over which agents can access what information, and detailed logs of every access.

Seamless Communication

Whether you're getting updates via email, text, or another channel, our system ensures communications are consistent, appropriately timed, and presented in the way you prefer. No more notification overload or important messages slipping through the cracks.

Building for Humans

Amidst all the technology and systems, one truth remains: we build exclusively for humans. Every platform decision, every line of code, is designed to simplify your life, free your creativity, and expand your potential.

We named ourselves the "American Productivity Company" because we believe in a future where everyone can achieve exponentially more than today—not by working longer hours, but by working smarter with the right team supporting them.

Our Secret Master Plan is about taking the digital clutter and friction out of your day-to-day, so you can focus on what makes you happy and drives you forward. No more death by a thousand paper cuts of small administrative tasks. No more cognitive switching costs between dozens of digital tools.

Instead, a world where technology truly serves human potential.

If this vision resonates with you—if you believe in a world where AI handles the mundane, leaving humans to excel at what truly matters—then join us. We're hiring across engineering, product, and design, and we'd love to collaborate with forward-thinkers and dreamers alike.

Reach out at recruiting@withtime.ai. Together, we'll build a future in which anyone can wake up every morning knowing they have a dedicated team working tirelessly in the background, ready to make their day a little simpler, and their life a lot more fulfilling.